Reays Coaches
Reays started operating mini coaches in the 1980s, and have grown to become Cumbria’s largest independent bus and coach operators. Now with a fleet of more than 100 vehicles and a workforce of 150 employees, the business continues to grow from strength to strength.
My remit with Reays was to enhance and expand their existing brand image, this included all manner of promotional items; exhibition stands, pop-up banners, local advertising, coach wraps, business stationery (letterheads, business cards, compliment slips, promotional folders), and of course a major publication of their annual Holiday Brochure. This was refreshed completely to include a strong picture-frame theme, and incorporated a strapline 'make memories with Reays' that was utilised throughout the year to advertise their holidays and day trips.
